As leaves twirl through the sky and the smell of pumpkin spice lattes permeates the air, you know it’s time to get your fall marketing plans into action. Not sure where to start? Here are a few ways to promote your brand, company, or organization’s autumn spirit!
Use Seasonal Themes
Leaves, pumpkin spice, and everything nice! Dress up your branding, website, and ads in a seasonal autumn theme. Fall colours are very pleasing to the eye, with its range of oranges, reds, and earthly colours. It’s also just nice to know that you’re getting into the season’s spirit!
Create Promotions for Thanksgiving
Promote products and services that are perfect for celebrating Thanksgiving. Create promotions for seasonal décor, cooking utensils, thank you cards, and let’s not forget the turkey! This is also a great opportunity to express your own thankfulness for your customers or clients by offering promo codes, discounts, and other sales. This is also a great time to partner with and promote a charitable fundraising campaign.
Get Spooky in October
Show your customers, clients, or readers that you’ve got that spooky spirit! Offer special promotions or release new products that are perfect for getting into the Halloween spirit. For blogs and emails, you could also send out a friendly reminder and a how-to on staying safe on Halloween during trick-or-treating or parties.
Prepare a Remembrance Day Post
Express your sympathy during this solemn holiday by preparing a social media post, blog, or email acknowledging the sacrifices that our veterans made. You could make the extra mile by providing a list of reputable resources that support veterans and their families financially, physically, and emotionally. This is a chance to show the humanity behind your brand, and an honest gesture of goodwill. This is another perfect opportunity to partner with a non-profit and run a fundraising campaign.
Run An End-Of-Season Sale
As autumn ends, it’s a great opportunity to promote your products and services from over the course of the season at a discount. Have leftover costumes or boxes of candy from Halloween? Seasonal décor and stickers still in stock? Offer it up at a discount and promote it as your big End of Season sale, and watch the sales go up!
These are just a few of the many great ideas for your fall advertising. Need a place to put those advertisements to effective use? Advertise with Coffee News to ensure maximum local advertising effectiveness! Contact us today to request a quote!